Brick and mortar or, physical retail is not dead just yet. Some are finding ways to adapt to the new landscape.
Most small retailer are going online, having the physical presence, as well as online.
There are tools and services to assist in this endeavor and the cost need not be too excessive.
One service is Shopify, which offers small retailers the software and tools to run an online store for under $100 per month, for instance. For those whom have outgrown eBay and Etsy.