by Leif Jensen | Jul 22, 2024 | Advertising |
To re-energize the marketing of an existing small business, consider implementing the following strategies: Revisit your target audience: Take a fresh look at your ideal customers and their current needs. Conduct surveys, analyze social media interactions, and review...
by Leif Jensen | May 13, 2024 | Advertising |
Uncle Ben’s Rice is a combination of fact and fiction. The company started in 1943, the company was originally called “Rice Products, Inc.”. The company was renamed in 1946 to “Uncle Ben’s Incorporated”. The farmer’s name was Ben; hence the name, Uncle Ben’s rice....
by Leif Jensen | Mar 6, 2024 | Advertising |
I had a radio station contact me about sharing some information, I replied I had no expertise in the area, but they wanted to meet. Yes, I knew I was going to get a sales pitch. I was impressed with the station and their operations; the station ran on two different...
by Leif Jensen | May 24, 2022 | Advertising |
As a CPA I have a number of natural Centers of Influence, those who can make referral through their normal course of business. Realtors can be one for new individuals who are moving into the area wanting a local practitioner. Bankers are another, when a client comes...
by Leif Jensen | May 23, 2022 | Advertising |
How a business owner market their business has always been a strange attraction to me. I am always on the look-out for an idea that I can steal and implement in my business. I admit I am flabbergasted when I find that the business owner is doing no marketing or...
by Leif Jensen | Apr 25, 2022 | Advertising |
I was bopping around the internet, and I saw a video for “How to Spot a Fake Website” I was intrigued. With the advancement of e-commerce and the thousands of websites that are created daily, some are created for illicit purposes. The idea was show us that there are...
